hire me.

Design Research + UX Strategy

• Generative Research: What problem might we solve? (interviews, focus groups, field studies, affinity mapping, diary studies, card sorting, surveys)

• Evaluative Research: How well is our solution working? (interviews, usability tests, A/B testing, journey mapping)

• Synthesis: What does this data mean and what should we do with it? (decks, readouts, research reports, journey maps, personas/archetypes, client presentations)

• UX Strategy: What do our consumers need and how might we design an experience that serves them? (ideation activities, heuristic evaluations, creative direction, prototyping, wireframes, information architecture)

• Workshop Design + Facilitation: How do we bring everyone to the table and get them excited about what we’re building? (virtual or in-person, for teams, leadership, stakeholders, potential or existing customers)

• Project Management: How do we stay on track and ensure the work gets done? (client management, project coordination, agile methodology/sprints)

Immersive Experience Design

Immersive experiences pull us into new worlds and create permission structures that allow us to grapple with everyday problems in new and unexpected ways. They are multisensory, powerful and memorable. They create opportunities for us to connect—with ourselves, with our planet, and with each other. And most importantly, they give us an opportunity to imagine better futures. 

I craft unexpected experiences that leverage wonder, play and radical collective imagination to provoke systemic change.

The experiences I design are:

• accessible + rebellious

• playful + provocative

• sustainable + solarpunk

• queer + substance-free

• imaginative + full of wonder

👀 more @ alt-yellow.com