👋 Hey InVision, it's me Sarah.
So you're looking for a Junior UX Researcher?
I wanted to give you a bit of a break from resume surfing and cover letter analysis, so I've created this comprehensive pitch explaining why I'd love to be your next Junior UX Researcher.
You're probably wondering who I am.
My name is Sarah Brokaw. I enjoy reading, writing, hiking, camping, cats, and good coffee. My favorite emoji is a toss up between 😬 and 🙃. I live in Portland, OR with my husband and our two cats.
We like to hop around a bit; meet new people, learn new things, all that jazz. In the past 6 years, we've lived in San Jose, Columbus, Austin, Tulsa, and Portland (as of a few weeks ago).
I have a BFA in design and 6 years of experience in various extensions of the field, including data visualization, infographics, marketing, branding, and, most recently, user experience design. For more on my experience, view my resume.
My experience with UX:
I fell in love with UX last year and have since been practicing and refining my process through self-directed case studies on products I'm passionate about. The following projects illustrate my thought process, approach to user research, and passion for creating great user experiences.
Kindara: Empowering New Users to Take Control of their Fertility
Sarah Doody even included a link to my case study in her UX Notebook newsletter:
Shortly after publishing my blog post, I received the following email from the President of Kindara:
It was a great experience to talk with Tia and the rest of the Kindara dev team about my research process and findings and learn more about the future of the app.
TED-Ed: Making Global Education More Accessible
For my next case study, I focused even more on research and user testing, conducting three rounds of usability tests with 6 users.
My love of user research:
I've always been intrigued by data, psychology, and the art of creating engaging user experiences. Working in UX has made me aware of how fascinated I am by people—how they think, live, and behave—and how to turn an intimate understanding of users into functional, intuitive products.
What I enjoyed most about these projects was getting in front of users and learning about their lives, their ambitions, and what makes them cringe. I love seeing how user behavior translates into design decisions, and ultimately into better products. There's just something so exciting about encouraging users to play an active role in the design of their product.
As a UX researcher, I get to be an advocate for users, ensuring their voices are not only heard, but remain at the core of the design process.
So why InVision?
To be honest, I'm a huge fan. As a designer, I appreciate your innovative product line. As a UXer, I'm in awe of the exceptional user experience you provide across your entire brand. As a human, I'm inspired by your company values, your commitment to inclusivity, and your passion for design. (I'm also a bit obsessed with your newsletter.)
Airbnb InVision Studio Conversion Field Study
Hoping to challenge my understanding of what being a Junior UX Researcher at InVision looks like, I put together a mock UX Research Plan in which I propose a field study to identify the pain points associated with handling large files and transitioning users to InVision Studio.
Thanks for reading!
I believe the best design teams are diverse, bringing together a variety of perspectives, backgrounds, and experiences to create more inclusive products. I think I'd be a great asset to the InVision team and would love to chat more about this position if you all feel the same. ✌️💕